Posted by Spending a hectic day can make you feel down. People take baths to release their stress. It increases the demand for bath bombs which has made this industry crowded. If you run a startup, it is difficult to stand out. But when you plan your marketing strategies and implement them, it will help your brand to build a unique identity. Custom packaging is also a marketing tool for your brand. It helps your brand to communicate with your customers. Using plain packaging will not justify the quality of products. When you invest in custom boxes for bath bombs, it will enhance their value and promote your brand.
This article will help you learn how to design your bath bomb packaging boxes.
What material is suitable for your goods?
Your packaging material depends on your products’ nature. If your brand makes bath bombs, you need boxes that can protect them against environmental elements. Kraft and rigid boxes are suitable for your bath bomb boxes. Kraft boxes are made of wood pulp, which increases its durability and strength. These papers are easy to collapsible, which allows them to fold in multiple directions. It comes in multiple sizes and shapes. You can also use rigid boxes for your luxury bath bombs.
Your brand can use cardboard boxes for shipping the bath bombs in bulk. But when it comes to custom packaging, it gives the freedom to choose packaging material that can be partially or completely recyclable. Plastic pollution is increasing, and every industry is being instructed to use eco-friendly packaging material that can reduce the risk of plastic pollution in the future. Sustainable materials do not release chemicals or toxins that can harm your products. People prefer buying goods that are packed in recyclable materials.
What color schemes you should choose?
Every brand comes with a wide range of product categories. For example, bath bombs may be categorized according to the ingredients or scents. If you have lavender-scented bath bombs, you can choose a purple shade color scheme that can help customers choose the right product. It creates a lasting impression on them when they see such little details. You need to choose a color theme that adds an elegant appearance to your candles.
How to design your packaging?
When you use all the essential design elements on your packaging boxes, they give a professional presentation. Your brand needs to print the company’s logo and name on boxes as it allows your customers to see whose products they are buying. Make sure you use unique artwork that reflects your brand and products. The pictorial demonstration is the best way to help people imagine how the product looks. Your brand can also win the game by printing the product information. It is a fact that people see packaging to find essential information.
When you print product details on boxes, such as expiry details, how-to guides, ingredients, etc. People are often allergic to some specific types of ingredients, and reading the information on the packaging improves customer experience.
What additional features you may need?
There is a variety of additional features that you can use to make your packaging remarkable. These features include window patches, magnetic closure, display box style, printed ribbons, inserts, etc. To enhance your products, you may need a window patch. It gives a glimpse to your customers of your products that increase their worth and attract more customers. Magnetic closures give a classy appearance to your packaging boxes. Your packaging reflects who your brand is and how products will be.
Why does your packaging need finishing techniques?
Your packaging design also needs protection or some environmental factors can fade the colors away. Printed packaging is at high risk of damage. You can use luxury finish techniques to make your packaging boxes classy. These methods include UV spot finishing, embossing, debossing, gloss finish, matte finish, silkscreen, etc. You can use embossing or debossing to highlight your brand’s name and logo. Using the matte technique gives a soft packaging surface that gets the attention of your customers. Silkscreen is also an effective technique that highlights your product packaging.
Final Thought
Using printed packaging for your products is the best way to make your brand stand out. It is challenging for your brand to stand out, but you can win the game using attractive boxes. Custom packaging does a lot more for branding compared to traditional boxes as they are plain and do not represent your brand. You can get quality packaging services at Pro Custom Packaging as we have a team of experts who use advanced tools to provide the best printing results. Our professionals come with the best packaging design solutions to help your brand stand out. You can join our platform to get packaging boxes at wholesale rates.